In this course, you will start by defining and refining your personal narrative, then apply visual design principles to your work in order to create a clear and cohesive personal brand as a designer.

Develop Your voice

• Be able to tell the story of your body of work and how it relates to you as a person and highlight your strengths to potential clients and/or employers.

Produce + Publish

• Be able to (begin to) reflect on the work you have done and this journey you’ve taken together.

• Create an MVP Portfolio: One-pager of profile and case studies

• Update your resume to match your brand

• Create a holistic portfolio of touch points: be able to illustrate your POV and body of work across different mediums with unique requirements.

• Begin to apply and interview for work.

Deepen Industry Understanding + Gather Inputs

• Increase familiarity with the creative industry, how design is being practiced and applied, subtle changes or evolutions in this space, and nascent opportunities.

• Deepen understanding of audience and values in prospective practice areas.

• Understand modern hiring practices and be able to prepare and perform well in order to achieve your goals.