Business Design Immersive

Bridge design and business strategy. Gain the skills to build business models, drive product strategy, and communicate value—elevate your career with business design.

💡 Live, 10-week remote course

🎯 Next cohort starts March 25

📆 $2,550

AC4D Alumni and Faculty discussing student presentations.

Why This Course?

Think like a business leader, design like a strategist:

  • Learn the fundamentals of business models, market strategy, and product management from a designer’s perspective.

  • Gain the tools to align design decisions with business goals, influencing strategy and innovation.

  • Master product roadmaps, prioritization frameworks, and stakeholder communication to position yourself as a leader in cross-functional teams.

  • Understand the ethical implications of product decisions, such as privacy concerns, inclusivity, and social responsibility.

  • Develop and pitch a strategic product concept using real-world business frameworks.

Course Highlights

Upon completing this course, you will be able to better apply design methodologies to traditional business-planning techniques.

Key Details

  • Live, expert-led instruction (10 weeks, remote)

  • Hands-on projects & real-world business frameworks

  • Flexible support—faculty office hours + interactive sessions

  • Schedule: Tuesdays & Thursdays, 7-9 PM CST

  • Tuition: $2,295

Upcoming Courses

  • 📆 March 25, 2025

  • 📌 Only 4 Spots Left – Enroll Before March 21!

Who Should Take This Course?

UX & Design Researchers

Turn insights into business impact & strategy.

Product
Managers

Communicate effectively across design & business teams.

Product
Designers

Design with a stronger business perspective.

Curriculum Overview

✔️ Week 1: The Role of Design in Business & Innovation Lenses

✔️ Week 2: Business Models & Market Landscape

✔️ Week 3: Budgeting, Resources & Scope

✔️ Week 4: Competitive Analysis & Stakeholder Mapping

✔️ Week 5-6: Product Roadmaps, Agile & Team Collaboration

✔️ Week 7-8: Prioritization, Ethical Product Decisions & Business KPIs

✔️ Week 9-10: Cost of Design, Final Pitch & Capstone Presentation

“What did I learn from AC4D that’s related here? Creating shared artifacts to align communication is key to success, and visual storytelling is a powerful tool for any kind of communication, even engineering.

Noah Ratzan, AC4D Alumni

AC4D students, alumni & faculty are Designing for Impact